IT is undoubtedly central to creating value and therefore continues to account for a rising share of total investment. But defining, measuring, and maximising that value remains elusive. A study involving global CIOs showed that successful companies used IT to gain competitive advantage for their businesses. Analysing their approaches to IT helps to show how it can promote economic...
It’s no secret: Being innovative is difficult even for the well-established companies. Translating ideas to customer value starts with Design Thinking to help with proper problem definition. Design Thinking helps to combine high-level aspirations with estimates of the value that innovation should generate to meet financial-growth objectives. Quantifying an “innovation target for growth,” and making it an explicit part of future strategic...

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